Essentially Natural Hydra Hair

• INCI Name: Lauryl/Myristyl Polyricinoleate, Glycerin
• Trade Name: Genadvance Hydra
• Type: Non-ionic conditioning agent
• Solubility: Oil soluble
• Suitable For: Shampoos, conditioners, masks, leave-ins, styling products and hair oils
• Usage Rate: 0.5-5%
• Certification: COSMOS and Ecocert approved
• Source Notes: Made from responsibly sourced palm oil and castor oil
• Size Options: 50ml, 100ml, 200ml, 500ml or 1L

• Shampoos to improve combing feel and reduce harshness
• Conditioners and masks for softness, slip, and easier detangling
• Leave-in treatments and styling products to help smooth flyaways
• Hair oils and serums to add a conditioned, silky finish
• Dry hair concepts needing extra comfort and manageability

This product is suitable for:

• Formulators wanting silicone-free conditioning with a smooth afterfeel
• Products designed for frizz control, detangling, and improved manageability
• Dry or unruly hair routines needing extra softness and slip
• Haircare ranges that prioritise naturally derived, plant-based ingredients

This product is not:

• Water soluble on its own
• A finished hair product, it is a formulation ingredient
• Intended to be used undiluted directly on hair without a suitable base

• As a Conditioner Or Mask Ingredient: Add 0.5-5% to the oil phase for rich conditioning and improved slip.
• As a Shampoo Ingredient: Use 0.5-3% to boost softness and combing feel, especially in cleansing systems.
• As a Leave-In Or Styling Ingredient: Use 0.5-3% for smoothness and frizz control in leave-on formats.
• Processing Tip: If adding to the aqueous phase, use a suitable emulsifier or non-ionic solubilising system to ensure proper incorporation.
• Processing Tip: Compatible with non-ionic, anionic, and cationic ingredients, making it flexible across many haircare bases.

• For external use only
• Avoid contact with eyes, rinse thoroughly with water if contact occurs
• Patch test first use and discontinue if irritation occurs
• Keep out of reach of children
• Store tightly closed in a cool, dry place away from direct sunlight

Q: Is Hydra Hair a silicone?
A: No, it is silicone-free and designed to provide a smooth, conditioned feel using naturally derived, plant-based ingredients.

Q: Can I use it in shampoos as well as conditioners?
A: Yes, it works well in both, helping improve combing feel and reducing the harsh feel some cleansers can leave behind.

Q: Can it be added to the water phase?
A: It can, but you will need a suitable emulsifier or non-ionic solubilising system to keep it properly dispersed.

Q: Will it weigh hair down?
A: At recommended usage levels it is typically used for soft conditioning without heaviness, but the final feel depends on the full formula and dosage.